The Blizzards have released a first-of-its-kind music video that uses motion capture technology to bring the band together during the pandemic.

The Irish band collaborated with Dublin creative production studio Algorithm Productions to create the video while remaining in lockdown in their own homes

Each band member played out their new single ‘Pound the Pavement’ while wearing motion-capture (Mo-Cap) suits – allowing them to create abstract versions of themselves performing in a virtual location.

Finally. Video for #poundthepavement has dropped. What incredible people @algorithm_ie are. Shot remotely. Please share far and wide. Our industry is fucked at the moment but need to keep going . https://t.co/nc0P2CPBqz

— The Blizzards (@theblizzards) May 8, 2020

Speaking to Fergal D’Arcy on Today FM this afternoon, frontman Bressie said the lockdown nearly meant there would be no video at all.

“The lockdown started and we were thinking right, we are not going to be able to do this,” he said.

“The music industry itself was seriously hit and we realised that making a video wouldn’t be the right or safe thing to do.

“Then Algorithm had this idea that we could maybe try it remotely using motion sensor suits.”

The Blizzards frontman Bressie gets kitted out in a motion capture suit to film the bands latest video ‘Pound the Pavement’

He said each band member had to shoot the video themselves, while director Kevin Freeney directed their movements over the phone.

“It was quite ambitious to try it,” he said.

“I got quite deflated and said, 'right, we are not going to have a music video so we just have to accept that' but having creative people like Algorithm and (bassist) Louize and (manager) Brendan pushing you and going, ‘no let’s do it’ was the reason we actually went with it.”

You can listen back to the full interview here:

Algorithm's Kevin Freeney said the video is about using technology to connect while in isolation.

“At some stage, everyone has felt as if they’re on the inside looking out over the past few weeks and we wanted people to know that they’re not alone,” he said.

“We can still create beautiful and memorable moments by working together – even remotely.

“All of the mo-cap data for the video was recorded in our separate homes and all the animation was made by our team in self-isolation – a healthy challenge.”

The concept builds on the cover for the band’s first new album in 11 years, 'The Last Great Algorithm.' The cover shows brain scans of the band members, taken while they were playing their music.

The video marks one of the first times the mo-cap technology has been used in this way.

The video for Pound the Pavement for @theblizzards is about people using technology to connect while in isolation. At some stage everyone has felt as if they’re on the inside looking out over the past few weeks.https://t.co/S65G0QRDHJ

— Algorithm (@algorithm_ie) May 8, 2020