Keel in Achill, Co Mayo is known for it's stunning scenery (just look at all the beauty.)
However it will now also be associated with some of the best product placement we've seen in a long time.
One tourist was perusing the shelves of a local shop when they noticed a sign hanging from the shelf that holds boxes of Durex.
While we assume it's referring to the creams and bandages that occupy the surrounding shelves, you'd shudder to wonder just exactly what went on to warrant having that sign there if it's meant for the Durex?!
